Put your martial arts video library behind your brand
A video service, not a school system: your instruction sold as membership access under your own name. Enrollment, attendance and grading stay where they are.
- ✓ No grading records, no curriculum tracking, no attendance
- ✓ Apps for Web, iOS, Android, Apple TV, Android TV
- ✓ Your subscribers stay yours
Who this is for
Sell your filmed instruction while keeping enrollment, attendance and grading in your school system.
Propel fits if
- ✓ You have instruction on film, or repeat techniques often enough to film once.
- ✓ You have enrolled students, or a following beyond the mat.
- ✓ You want your instruction behind your name, not free with adverts.
- ✓ You accept that video supplements class rather than replacing correction.
Look elsewhere if
- — You want to learn martial arts online; this is the instructor's tool.
- — You need school management: timetables, enrollment, attendance, billing.
- — You want grading records or curriculum tracking.
- — You have filmed nothing yet.
Organizing a technique library
Discipline, technique group, level: all labels on content, none a record about a person.
- Discipline
- Start with one art, several arts, or a striking and grappling split that matches your school. Which disciplines Propel is built around is not published — ask before you assume yours is the focus.
- Technique group
- The families you already teach in: guard work, takedowns, escapes, clinch, footwork, throws.
- Level
- Fundamentals through advanced, so a newer student is not shown a variation presuming six years of practice. A label on content only; it records nothing about a student and unlocks nothing.
- Drill and form series
- A form broken into sections and shown whole; a drill progression in the order you build it.
- Concept and history material
- Distance, timing, pressure, the reasoning behind a technique: what turns a move list into an education.
- Filmed instruction from class
- Tuesday's technique, available to every member who was not there. Anyone on camera is published to your members. Get written permission before filming a class.
Members outside class, students inside it
Sell a public membership. If you also want access included in school fees, confirm student licensing and access rules first.
- Can enrolled students be given access without paying a second subscription?
Student-access licensing is not confirmed. Check before including video access in school fees.
- What happens to a student's access when they stop training with you?
Where access ends is a policy you publish yourself.
- What protection is there against a member re-uploading paid instruction?
No protection capability is confirmed — an open question, not a feature.
Sell subscriptions, one-time purchase, free previews, with payments by card, apple pay, google pay. Compare the models in sell recurring access.
Belts, grading, and what Propel does not do
A level label helps members browse. It does not record progress or award rank.
- No grading records
No belt, stripe, rank or grading history; Propel issues nothing.
- No curriculum tracking
Nothing tracks which student has covered which technique; levels are labels, not permissions.
- No attendance
No class registers, check-ins or sign-in at the door.
- No school management
No timetable, enrollment, membership billing for mat time, or door access control.
- No certification
Propel awards and verifies nothing. Rank comes from you and your organization, in person.
If you need a school management system, buy one of those instead.
How members watch
A phone at the edge of the mat; a television for reviewing a form.
Propel's app range covers Web, iOS, Android, Apple TV, Android TV; branding depends on your plan. No other device or store is claimed. Branded apps for web, mobile and TV covers publishing and store review.
A membership scenario
Members multiplied by price. Count the people you can reach beyond the mat.
What this assumes
- Every member pays the same amount, every month.
- Nobody cancels, and nobody is on a discount or a free trial.
- Taxes, payment costs and platform costs are not deducted.
Worked example. 200 members paying €15 a month is €3,000 a month, or €36,000 a year, before any costs.
This is gross revenue before payment processing, app-store commission, tax and your plan. No Propel fees are deducted automatically. Studio is €199/mo and Brand €599/mo, excluding VAT. Propel takes no percentage of your sales. Model your platform costs before setting a membership price.
Safety and claims
Put safety guidance where members see it before training. Video cannot assess readiness or replace supervision.
- No claim that watching video prepares anybody for a confrontation.
- No claim that any technique prevents injury.
- Nothing assesses a member's readiness or supervises anybody training alone.
- What to publish, at what level, with what warning, is your judgement as an instructor.
Martial arts FAQ
How much do I need filmed before opening the library? +
The fundamentals of one discipline plus one complete drill or form series: something to work on tonight, something still waiting next month.
What stops a member sharing paid instruction? +
What protection the platform offers is not confirmed, so ask before you plan around it.
Can my enrolled students get access as part of their fees? +
Only if access can be granted without a separate subscription, which is not confirmed. Ask before promising it in your fee structure.
How do I keep the library current as I refine how I teach? +
Review recordings when your teaching changes. Replace outdated explanations and remove instruction you no longer stand behind; confirm the update workflow before launch.
What does Propel cost, and when can I launch? +
Studio is €199/mo for your own-brand web app and Brand is €599/mo with your own iOS, Android, Apple TV and Android TV apps, plus a one-time €3,500 app launch. Propel takes no percentage of your sales. All prices exclude VAT. Propel is pre-launch and open for early access; no launch or store-review date is published.